Pasta sauces

Ambient pasta sauce sales hit by price war Subscription

05 Nov 2015 | By Vince Bamford

Ambient pasta sauces have been hit by the price war, The Grocer research has revealed

peanut butter

Pip & Nut and Proper Nutty win listings in major supermarkets Subscription

05 Nov 2015 | By Vince Bamford

Two artisan peanut butter brands are ramping up their presence with supermarket listings


Kellogg sales and profits hit by strong US dollar Subscription

03 Nov 2015 | By Edward Devlin

Profits at Kellogg Co slumped more than 8% in the third quarter as sales at the US cereal manufacturer missed expectations

santa maria seasoning

Morrisons and Sainsbury's add new Santa Maria lines Subscription

29 Oct 2015 | By Vince Bamford

Seasonings brand Santa Maria has secured new listings for its products

Kellogg's Special K Tess Daly

Kellogg's UK profits slump as Brits turn away from cereals Subscription

16 Oct 2015 | By Andrew Don

Kellogg’s suffered a profit slump in the UK last year as it battled falling demand for cereals.

Kellogg's Special K

Kellogg’s creates African joint venture Subscription

15 Sep 2015 | By Alec Mattinson

Kellogg Company has Kellogg’s has announced a partnership with leading food company Tolaram Africa to develop snacks and breakfast foods for the West African market.


Former Ella's boss brings ancient grain biscuits to breakfast aisle Subscription

09 Sep 2015 | By Lisa Riley

James McMaster is also responsible for bringing Aussie breakfast drink Up&Go to the UK

Queen Flakes kellogg's

Kellogg's celebrates Queen's record reign with Queen Flakes

09 Sep 2015 Updated: 09 Sep 2015 | By Simon Gwynn

The limited-edition flashy concoction is on sale exclusively at Manchester’s Black Milk Cereal Dive

eat natural sugar free super granola

Eat Natural adds no-added sugar 'Super Granola' duo

31 Aug 2015 | By Helen Gilbert

Eat Natural has added two granolas containing no refined sugar

nature's store protein cereal

Nature's Store rolls out high-protein gluten-free cereal Subscription

30 Aug 2015 | By Lisa Riley

Nature’s Store has unveiled a gluten-free protein breakfast cereal

cereal art one use

40% of Brits worry about sugar in cereals aimed at children

27 Aug 2015

Nearly 40% of Brits worry cereals aimed at children are full of sugar, an exclusive poll for The Grocer has revealed

Cuckoo Bircher range

Cuckoo overhauls muesli packs and shrinks pots to 150g

21 Aug 2015 | By Simon Gwynn

The brand says this makes it easier to consume pots on the go

Mornflake ad

Mornflake starts ad push with Good Morning Britain spots

17 Aug 2015 | By Simon Gwynn

Ads for the brand’s Everyday range will run twice during the show each day until Friday

Kellogg's Special K

Strong dollar hits Kellogg’s revenues Subscription

04 Aug 2015 | By Alec Mattinson

Kellogg’s has reported a 5.1% fall in second quarter net sales, but insists it is building momentum after a “difficult” 2014.

Special K ad

Commuters bowled over by Special K stunt

27 Jul 2015 | By Lisa Riley

Kellogg’s unleashed a ‘breakfast commuters’ street team across the London Tube last week to promote Special K

Honey Monster Honeycomb

Halo unveils lower-sugar Honey Monster cereal Subscription

14 Jul 2015 | By Vince Bamford

Halo Foods has unveiled its first Honey Monster-branded breakfast cereal to score an amber GDA traffic light rather than a…

tortiglioni kamut

'Aphrodisiac pasta' to woo UK market

08 Jul 2015 | By Lisa Riley

Available as spaghetti, tortiglioni and conchiglie, Kamut pasta is based on the ancient Egyptian wheat grain kamut, which the supplier said contained high levels of protein

Kellogg's All Bran and Muesli porridge pouches

Kellogg's takes All-Bran and Crunchy Nut into new categories

22 Jun 2015 Updated: 22 Jun 2015 | By Lisa Riley

Kellogg’s is taking its All-Bran and Crunchy Nut cereal brands into new categories…

Special K Protein Crunch

Kellogg's looks to boost Special K with Protein Crunch line Subscription

19 Jun 2015 Updated: 22 Jun 2015 | By Lisa Riley

Kellogg’s Special K has jumped on the protein bandwagon as part of a major NPD programme for the breakfast brand

Alpen Granola seeds resize

Alpen pushes into growing granola category Subscription

16 Jun 2015 | By Lisa Riley

Alpen Oat Granola is being rolled out this week in three variants, contains wholegrain and is high in fibre

White's ActivOat cereal web resize

Protein and fibre ventures for White's Oats

11 Jun 2015 | By Lisa Riley

ActivOat High Protein Porridge is being rolled out now in two variants – original and apple & cinnamon - alongside ActivOat High Fibre Porridge

Honey Monster Puffs with Minions

Honey Monster Foods get latest Minions tie-up Subscription

09 Jun 2015 | By Vince Bamford

The supplier is launching a limited-edition banana-flavoured version of its Honey Monster Puffs into Asda stores

Quaker Granola Full Range

Quaker Oats rolls out new ranges to tap granola boom

05 Jun 2015 | By Vince Bamford

Quaker Oats is launching a major push into the booming granola market…

weetabix ad campaign bones

Weetabix focuses on nutrition in new £10m TV ad campaign

05 Jun 2015 | By Lisa Riley

Weetabix is aiming to broaden its appeal outside its traditional family audience…

beloved date muesli

Beloved Apple, Almond & Sultana Date Muesli: Acid Test Subscription

20 Nov 2015 | By Simon Gwynn

For a long time, UK consumers could hardly get a date if they tried, but the fruit is appearing in an increasing number

kelloggs crunchy nut porridge

Kellogg's Crunchy Nut Porridge: Acid Test Subscription

16 Nov 2015 | By Vince Bamford

Kellogg’s has targeted young males by extending its Crunchy Nut brand into the hot cereals market

quaker oats warm and crunchy

Quaker Oats Warm & Crunchy Oat Clusters - Cranberry & Apple Subscription

29 Oct 2015 | By Simon Gwynn

Quaker Oat So Simple is the biggest brand in hot cereals, with sales up 3.3% to £107.8m

grocer page sugar

Avoid high sugar cereals - not all types of cereal! Subscription

29 Oct 2015

The recent article on PHE’s proposed crackdown on sugary products was a compelling one

quaker oats wholesome crunch granola

Quaker Oats Goji & Blueberry Granola: acid test Subscription

18 Sep 2015 | By Vince Bamford

Quaker Oats made a major push into granola this summer, rolling out three ranges…

asda caramel popcorn cereal

Acid Test: Asda Caramel Popcorn Cereal Subscription

03 Sep 2015 | By Vince Bamford

Popcorn sales soared 38.1% last year to £87.4m on volumes up 25.6%…

heinz logo

3G lines up latest mega-deal Subscription

12 Jan 2015 | By Edward Devlin

3G Capital is eyeing up its latest F&B targets but which is the best fit?

Kellogg's Special K Cracker Crisps

Kellogg’s snacks growth contributes to booming profits Subscription

09 Oct 2014 | By Andrew Stone

Kellogg’s saw booming revenues and profits in the UK last year, boosted by significant growth in its snacks business.

Cuppa Porridge

Oat So Simple Cuppa Porridge: acid test Subscription

25 Sep 2014

PepsiCo’s Quaker Oat So Simple brand has enjoyed strong and consistent growth through convenient formats…

Focus on Breakfast

Breakfast Category Report 2014

08 Aug 2014 | By Katy Salter

The cooked breakfast is experiencing a renaissance. So what are the trends driving more consumers to cook at breakfast?

Heart egg (NO ARCHIVE)

Focus on Breakfast Subscription

07 Aug 2014 | By Katy Salter

One in 12.6 breakfasts now feature eggs. Why? And what does this mean for breakfast on the go?…

Britain's Biggest Grocery Brands 2013

Brands keep it simple with focus on money-off deals Subscription

30 May 2014 | By Vince Bamford

When it comes to promotions, keeping it simple is the name of the game right now…

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