news from coca-cola

Coca Cola sugar

Coca-Cola launches ad offensive in wake of sugar war

16 Sep 2015 | By Ian Quinn

Coca-Cola has launched a major new health focused advertising drive

Coca cola fridges

Coca-Cola is brand most resilient to own-label, research says

18 Aug 2015 | By Ian Quinn

Almost half (48%) of 840 consumers polled by brand insight specialists Instantly said they would never forsake the brand

coca cola enterprises merger

What does Coca-Cola's €28bn bottling mega-merger mean? Subscription

14 Aug 2015 | By Alec Mattinson

What does the €28bn bottling mega-merger mean to Coca-Cola, its customers and consumers?…

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    claire nuttal web

    Older values are getting a new edge in food Subscription

    10 Sep 2015 | By Claire Nuttall

    ”Naturalness is multifaceted and needs to be delivered across all dimensions of a brand”


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