news from coca-cola

Coca cola fridges

Coca-Cola is brand most resilient to own-label, research says

18 Aug 2015 | By Ian Quinn

Almost half (48%) of 840 consumers polled by brand insight specialists Instantly said they would never forsake the brand

coca cola enterprises merger

What does Coca-Cola's €28bn bottling mega-merger mean? Subscription

14 Aug 2015 | By Alec Mattinson

What does the €28bn bottling mega-merger mean to Coca-Cola, its customers and consumers?…

coke coca cola production line

Coca-Cola European Partners 'set to fire up new era of NPD' Subscription

14 Aug 2015 | By Alec Mattinson

Last week’s €28bn mega-merger could help drive greater brand development away from Coca-Cola’s core carbonated products

more coca-cola news

    Shops high street

    Retailers are not seeing the big brand presentation picture Subscription

    09 Oct 2014 | By Dave Roberts

    Take a walk down a British high street and look at the signs above the doors…

    James Haliwell

    Brands and retailers must play the social media game

    04 Oct 2014 | By James Halliwell

    Even your mum is on Facebook, so it’s no surprise brands and retailers are too…

    Sainsbury's Macclesfield

    Sainsbury's Brand Match 2.0 ignores the elephant in the room

    04 Oct 2014 | By Adam Leyland

    Mike Coupe has promised no stone will be left unturned at the interims in November as he seeks to arrest an alarming deter…

    coca cola life 500ml

    Does Coke Life make Coca-Cola big, bad and stupid?

    01 Oct 2014 | By Karen Connell

    Has the obesity and sugar debate turned Coca-Cola into the company we all love to hate? asks Karen Connell.


    What do you think about the 4% pay rise for Sainsbury's staff?

    View poll results

    shopping basket supermarket

    Brands are in trouble

    06 Nov 2014

    Not good news for the brands, is it…

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