Seasonal ads push Christmas grocery sales up by 26% at QD

  • Print
  • Share
  • Comment
  • Save

Grocery sales jumped 26% over the Christmas period at independent value retailer QD Stores.

MD Justin Farrington Smith said the hike was due to a series of seasonal deals and that QD had “pushed more grocery promotions” in December.

QD, which is a member of Nisa, carries about 1,000 grocery lines in its 49 stores. “We have a chilled range including milk, bacon and yoghurts,” said Farrington Smith. “We also have a range of ambient grocery, canned goods and dried food, like pasta. We have a frozen offer in two of our larger stores, but they are the exception.”

QD revealed it was also embarking on a joint venture with Morrisons that will see the supermarket open a store on QD’s Hadley site on 14 January. “We had a big site at Hadley that we wanted to develop with a supermarket, and we felt that Morrisons fitted our customer profile better than anyone else,” said Farrington Smith.

“Now we are looking at other sites, in towns and on retail parks, where we can run a similar operation with a supermarket. We have a value homeware offer that enhances and fits well next to a supermarket.”

Have your say

These comments have not been moderated.

You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions ‘Participating in Online Communities’. These terms may be updated from time to time, so please read them before posting a comment.

Any comment that violates these terms may be removed in its entirety as we do not edit comments.

If you wish to complain about a comment please use the “report this comment” facility or email groceremails@wrbm.com

Mandatory
Mandatory
Mandatory
Mandatory

Related images

  • Seasonal ads push Christmas grocery sales up by 26% at QD
  • Print
  • Share
  • Comment
  • Save

Grocer jobs Experts in FMCG

Redhill Recruitment Ltd Business Development Manager – Meats

Business Development Manager – Meats - Redhill Recruitment Ltd

Upto £30k Basic + Excellent OTE - Company Car- Laptop & Phone
Search jobs
Sign in

Newsletter Sign-up

Free

I wish to receive the following newsletters:

For Members

Become a Gold Member to receive these newsletters:

Become a Finance Member to receive these newsletters:

Become a member of The Grocer

DIRECTORY

The+Grocer+Directory

CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

FOLLOW THE GROCER

The Grocer's commentators and opinion makers