news from coca-cola

Coca cola cans in ice

Coca-Cola reports earnings progress despite global revenue fall Subscription

09 Feb 2016 | By Alec Mattinson

Coca-Cola has reported a 4% drop in reported net revenues for 2015 after a fourth quarter slowdown.

Graeme Farrington

Innocent kicks off 2016 with two promotions

06 Jan 2016 | By James Halliwell

Graeme Farrington promoted to head of sales, Jo Lane to head of market, strategy and planning for UK & Ireland

Coca Cola sugar

Coca-Cola launches ad offensive in wake of sugar war

16 Sep 2015 | By Ian Quinn

Coca-Cola has launched a major new health focused advertising drive

soft drinks one use

Adult soft drinks category report 2015 Subscription

10 Dec 2015 | By Natalie Brown

Dry January aside, growing health aspirations are powering sales of an increasingly stylish adult soft drinks sector

more coca-cola news

ribena winter spice

Ribena Winter Spice: Acid Test Subscription

08 Jan 2016 | By Simon Gwynn

UK consumers are increasingly trying to moderate their alcohol intake

ribena ad web resize

Ribenagate shows how much nerve sugar reduction needs Subscription

11 Dec 2015 | By Ian Quinn

Three months on and Tesco’s thoughts on Ribenagate made compelling listening this week


What is the future for EasyFoodstore?

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Soft drinks digital

You can’t please everyone

04 Apr 2015

Adopting a market tier definition approach means brands don’t waste resources talking to 100% of the ‘market’ regardless of the business issues

Lemonade and lime

Soft drinks adventure...

03 May 2014

Sir: I was disappointed to see that your Focus on Soft Drinks highlighting the trend for innovative flavours failed to mention our brand Laimon Fresh (‘Giant Leaps,’ 26 April, p69).

sweet solution screen shot

There's too much alarm over sugar and sweeteners

13 Apr 2014

The launch of health campaign group Action on Sugar in January sparked a debate around sugars in the diet…

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