news from coca-cola

coca cola

Coca-Cola HBC looks to cut packaging in sustainability drive Subscription

03 Oct 2016 | By Beth Gault

The latest goals build on initial commitments made by the bottler last year

coke coca cola production line

Even Coca-Cola drops multibuys for single price promotions Subscription

29 Sep 2016 | By Carina Perkins

Coca-Cola is finally ditching multibuys in favour of single price point promotions


Coke bottler goes flat in wake of Brexit and poor weather Subscription

22 Sep 2016 | By Edward Devlin

A lack of consumer thirst for Coke, poor weather, challenging consumer markets and the slump in sterling after Brexit combined to send sales backwards at Coca-Cola European Partners

Smokey Brae

Speciality & Fine Food Fair 2016: key trends

08 Sep 2016 | By Beth Gault

Fine food producers experiment with smoking, booze and ethics in our round-up of key trends from the show

more coca-cola news

coke coca cola production line

Coke discovered in French Coke factory

08 Sep 2016

There’s always a pub bore to remind you that the original recipe for Coca-Cola contained coca leave…

gavin partington quote web

Sugar tax sets a dangerous precedent

24 Aug 2016 | By Gavin Partington

Manufacturers and retailers have been taking action for several years to reduce sugar and calorie intake from soft drinks


Who do you think will suffer most as a result of the trading row between Tesco and Unilever?

View poll results

Milk dairy consumer shopping choice

Marketers have not been listening to consumers Subscription

20 Jul 2016

Sir; Brexit is a statement from the people who buy our products and our brands that we are not listening to them

Soft drinks digital

You can’t please everyone

04 Apr 2015

Adopting a market tier definition approach means brands don’t waste resources talking to 100% of the ‘market’ regardless of the business issues

Lemonade and lime

Soft drinks adventure...

03 May 2014

Sir: I was disappointed to see that your Focus on Soft Drinks highlighting the trend for innovative flavours failed to mention our brand Laimon Fresh (‘Giant Leaps,’ 26 April, p69).

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