news from coca-cola

Coca-Cola's secret recipe

Coca-Cola’s secret recipe leaked – yet again Video

16 May 2013 | By Jon Yeomans

Alarm bells must have been ringing at Coca-Cola Towers this week – with not one but two alleged leaks of the fizzy stuff’s famous secret recipe.

Coca-Cola goes personal - and it's easy

11 May 2013

Your news story, that Coca-Cola is launching personalised labels begs the question of why more brands aren’t doing it…

In the latest Coca-Cola promo, names are the game

In the latest Coca-Cola promo, names are the game

28 Apr 2013 | By Vince Bamford

Coca-Cola is launching a massive brand personalisation campaign…

PET and aluminium price upturn a blip?

PET and aluminium price upturn a blip? Subscription

17 Mar 2013 | By Guy Montague-Jones

After a poor summer hit soft drinks sales in 2012, brand owners are now seeing packaging costs rise…

more coca-cola news

Breaking the DH's five-a-day rules isn't very responsible

07 May 2013 | By Vince Bamford

The advice on the NHS website is clear: “Smoothies can only count as a maximum of two of your 5 A Day.”…

Irn-Bru raises a knowing smile with risky advertising strategy

Irn-Bru raises a knowing smile with risky advertising strategy Video

30 Mar 2013 | By Mark Dishman

Hats off to Irn-Bru for its witty new ad, in which the brand affirms its Scottishness with bagpipes and panache…

Over-cautious OFT will hamper growth Subscription

02 Mar 2013 | By Shaun Browne

With a tough underlying market and in the face of pressure from the multiples…

Maryland ad tea tack creates cookie confusion

Maryland ad tea tack creates cookie confusion Video

02 Feb 2013 | By Mark Dishman

Tea and biscuits, sure. Milk and cookies, maybe (if you’re six). But tea and cookies?…

Poll

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Coca-Cola goes personal - and it's easy

11 May 2013

Your news story, that Coca-Cola is launching personalised labels begs the question of why more brands aren’t doing it…

Sugar tax plan Scotland alcohol warning almond milk calories

09 Feb 2013

Last week’s call for a tax on fizzy drinks will be unsettling news for the UK’s food and beverage manufacturers…

We must sell new behaviour to fight water scarcity

24 Nov 2012

Sir: Hamish Renton makes interesting points about ethics in the bottled water industry….

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