news from coca-cola


Coca-Cola offers Euro 2016 match tickets in on-pack promotion Subscription

13 Apr 2016 | By Daniel Selwood

2016 tickets are up for grabs in the push across 90 million packs

Coca cola cans in ice

Coca-Cola reports earnings progress despite global revenue fall Subscription

09 Feb 2016 | By Alec Mattinson

Coca-Cola has reported a 4% drop in reported net revenues for 2015 after a fourth quarter slowdown.

Graeme Farrington

Innocent kicks off 2016 with two promotions

06 Jan 2016 | By James Halliwell

Graeme Farrington promoted to head of sales, Jo Lane to head of market, strategy and planning for UK & Ireland

obesity one use

Soft Drinks Category Report 2016 Subscription

22 Apr 2016 | By Natalie Brown

Britain is the fat man of Europe. Soft drinks are being blamed but new data shows a different story…

more coca-cola news

idris elba purdey's ad

Idris Elba helps make dreams come true with Purdey's Subscription

29 Apr 2016 | By Mark Dishman

In this follow-up ad, the actor asks a succession of trembling mortals what they want to be when they grow up

George Osborne

The sugar tax: cleverly crafted all round Subscription

18 Mar 2016 | By Adam Leyland

It is unthinkable that the soft drinks industry will not continue its journey of innovation and reformulation


Are retailers to blame for Brits not consuming enough fruit & veg?

View poll results

Soft drinks digital

You can’t please everyone

04 Apr 2015

Adopting a market tier definition approach means brands don’t waste resources talking to 100% of the ‘market’ regardless of the business issues

Lemonade and lime

Soft drinks adventure...

03 May 2014

Sir: I was disappointed to see that your Focus on Soft Drinks highlighting the trend for innovative flavours failed to mention our brand Laimon Fresh (‘Giant Leaps,’ 26 April, p69).

sweet solution screen shot

There's too much alarm over sugar and sweeteners

13 Apr 2014

The launch of health campaign group Action on Sugar in January sparked a debate around sugars in the diet…

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