news from mondelez (kraft)

Cadbury Dairy Milk Fruit & Nut bar

Cadbury makes Responsibility Deal pledge on chocolate bars

29 May 2014 | By Ian Quinn

Mondelez International , the owner of chocolate giant Cadbury, has followed the lead of its rival Mars in announcing a calories cap on bars, as part of a new pledge under the Responsibility Deal.

Dairy Milk Marvellous Mix-Ups

Mondelez mixes up Marvellous Creations brand with sharing bags

06 Apr 2014 | By Vince Bamford

Mondelez is extending its £50m Cadbury Dairy Milk Marvellous Creations sub-brand into sharing bags…

Cadbury Dairy Milk ice cream

R&R kicks off drive to grow Mondelez lines

30 Mar 2014 | By Vince Bamford

R&R is relaunching the Cadbury Dairy Milk ice cream stick as part of plans to develop its licensed Mondelez product range…

Britain's Biggest Grocery Brands 2013

Brands keep it simple with focus on money-off deals Subscription

30 May 2014 | By Vince Bamford

When it comes to promotions, keeping it simple is the name of the game right now…

more mondelez news

Men are the new chocoholics. Will Crispello help women catch up?

06 Oct 2012 | By Vince Bamford

Cadbury has come in for flak from broadsheets and bloggers alike after news broke (in last week’s The Grocer) that it was launching a countline for the ladies.

The trouble with Mondelez

24 Mar 2012 | By Ronan Hegarty

What does Mondelez, the new name for Kraft’s global snacks business, mean to you? That was the…

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Food label system

Devil in the regs’ details

05 Jul 2014

I read with interest the story ‘Bidvest 3663 sounds alert over label regs,’…

Nestlé can gain from Mondelez’s pods

20 Feb 2014

Nestlé may yet find that Mondelez’s move into the category provides a very interesting uplift in sales…

Horsegate: heed economics of the cold chain

12 Sep 2013

Sir: The supermarket business model is based on shoppers trusting what retailers put on their shelves…

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