news from mondelez (kraft)

Oreo Sharing Tray

Mondelez targets family nights in with Oreo Sharing Tray Subscription

03 Nov 2016 | By Daniel Selwood

The launch addressed a shortage of sharing formats in the biscuit category, said Mondelez

Cadbury Dairy Milk Fruit & Nut bar

Cadbury makes Responsibility Deal pledge on chocolate bars

29 May 2014 | By Ian Quinn

Mondelez International , the owner of chocolate giant Cadbury, has followed the lead of its rival Mars in announcing a calories cap on bars, as part of a new pledge under the Responsibility Deal.

Dairy Milk Marvellous Mix-Ups

Mondelez mixes up Marvellous Creations brand with sharing bags

06 Apr 2014 | By Vince Bamford

Mondelez is extending its £50m Cadbury Dairy Milk Marvellous Creations sub-brand into sharing bags…

cadbury fairtrade one use

As Cadbury axes logo is Fairtrade finished?

25 Nov 2016 | By Ian Quinn

The relationship between Cadbury and the Fairtrade Foundation is at the centre of a new ‘takeover’ row

more mondelez news

Men are the new chocoholics. Will Crispello help women catch up? Subscription

06 Oct 2012 | By Vince Bamford

Cadbury has come in for flak from broadsheets and bloggers alike after news broke (in last week’s The Grocer) that it was launching a countline for the ladies.

The trouble with Mondelez Subscription

24 Mar 2012 | By Ronan Hegarty

What does Mondelez, the new name for Kraft’s global snacks business, mean to you? That was the…


Is Philip Morris' iQOS the beginning of the end for the cigarette?

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Suppliers must prepare for cost pressures Subscription

20 Oct 2016

Sir, Fmcg suppliers need to be better prepared for potential cost price discussions with retail multiples


Differentiation must be key to supplier pitches Subscription

06 Oct 2016

Bright young businesses need to demonstrate how their offer can help the buyers’ businesses differentiate themselves

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