premier foods news

Premier Foods basket 2014

Sweet treats drive a quarter of progress at Premier Foods Subscription

23 Jul 2015 | By Alec Mattinson

The timing of Easter hit first quarter revenues at Premier Foods, but a 1.6% sales fall beat analysts expectations and have been welcomed as a further sign of progress in the firm’s turnaround.

Cadbury dessert with orange

Cadbury brand taken into ambient pot desserts for first time Subscription

07 Jul 2015 | By Vince Bamford

Premier Foods, under license from Mondelez, hope to tap popularity of chocolate in yoghurt and pot dessert format


Premier Foods calls time on 'power brands' strategy

09 Jun 2015 | By Vince Bamford

Premier Foods’ switch to a more category-focussed approach has effectively spelt the end of its ‘power brands’ strategy.

Premier TV ad

Will Premier Foods restructure boost its share price? Subscription

19 Sep 2014 | By Adam Leyland, Alec Mattinson

An early refinance, better customer relations and a cat-man approach is just the start, insists CEO Gavin Darby

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Guilt lanes present more complex issues than headlines suggest Subscription

26 Jun 2015 | By Megan Tatum

Neither voluntary measures nor regulation can solve the obesity crisis…

Healthy American snacks

Health food lessons from the US Subscription

21 Mar 2015 | By Claire Nuttall

And there was I thinking Europe was doing well on the whole health agenda……

butter shelf

Bad dietary advice from government: how many are harmed? Subscription

18 Jun 2015

Joanna Blythman hits the nail on the head with her views on the ‘fatuous advice’ about diet and health…


Scaremongering sugar debate does not help children

13 Nov 2014

I write in response to a report on sugar (‘Action on Sugar claims a quarter of kids’ juice drinks have as much sugar as Co…

stevia rebaudiana herb

Sweeteners part of healthy eating says Professor Jack Winkler

06 Sep 2014

Put these survey findings into context. If 38% are suspicious of sweeteners, then 62% are not…

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