Tesco Clubcard gets a Booster with new points promotion

  • Print
  • Share
  • Comment
  • Save

Tesco has launched a new Clubcard promotion offering customers the chance to collect extra points for buying a selected range of food and non-food goods.

The Points Booster campaign, which will run until mid-July in larger Tesco stores and online, will put extra points up for grabs for limited times on certain ranges. Products featured in the promotion include the likes of Tesco Finest English breakfast tea, Haribo sweets and Heineken beers, as well as a raft of furniture items.

“We’ll be running the promotion for a limited time,” said a spokesperson. “It’s a way for us to give customers even more value on their Clubcard.”

With Tesco.com already processing more than 500,000 orders a week, Tesco has identified its Clubcard as a major vehicle to drive online sales. The supermarket is developing a number of new initiatives to further leverage the spending power of its 15 million cardholders.

Read more
Online retailer of the year (18 June 2011)
Tesco hands marketing role to digital guru Atkinson (7 June 2011)

Have your say

You must sign in to make a comment

Related images

  • TESCO CLUBCARD BOOSTER
  • Print
  • Share
  • Comment
  • Save
Sign in

Newsletter Sign-up

Free

I wish to receive the following newsletters:

For Members

Become a Gold Member to receive these newsletters:

Become a Finance Member to receive these newsletters:

Become a member of The Grocer

DIRECTORY

The+Grocer+Directory

CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

FOLLOW THE GROCER

The Grocer's commentators and opinion makers