Beanie hats and ear muffs in Bestway winter warmer range

Bestway Cash & Carry is branching out further into non-food to help keep shoppers warm this winter.

The wholesaling giant has launched a range of ‘Winter Warmer’ outdoor clothing products.

The 20-strong range includes gloves, scarves, beanie hats and ear muffs available in both adult and children’s sizes. Other items in the range include wraparound blankets.

Prices start from 59p and give retailers a minimum 30% margin. “We have found a really top-value range for the winter to enable independents to extend their offer to customers by stocking a good selection of highly desirable products to help consumers get through the winter,” said Bestway group negotiator for non-food products Salim Setra. “The range is very well-designed and colourful.”

The clothing is part of a range of products launched by the wholesaler to help shoppers should there be a repeat of the terrible weather we had last winter when snow and ice gripped the country.

“We have also included highly practical items like heavy duty scrapers for the car and a set of ice grippers as overshoes to get about easily if the snow comes down hard, as well as a sledge, which children will love,” Setra added.

It is the second non-food range launched by Bestway this year. The wholesaler stocked 20 products available for the Royal Wedding in April, including flags, key fobs, moneyboxes and party items, offering margins of up to 46%.