bakery news
Real bread loaf mark signs up 50th baker
The Loaf Mark - which was launched last year to flag up bread free from artificial additives - has been adopted by more than 50 bakeries.
Warburtons goes after 'treat breakfast' eaters with new brioche range
Warburtons is hoping to inject fresh growth in the breakfast category with the launch of a ‘treat’ brioche range - and an £8.2m marketing push.
Hovis revamp plays up British connection Subscription
Hovis has revamped its packaging and will be rerunning its blockbuster Go On Lad TV ad.
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One Clever Loaf will help African projects Subscription
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Allinson’s new look takes Victorian cues Subscription
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Morrisons freshens up bakery offer with 100% British wheat Subscription
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Companies link up to Shout about bakery Subscription
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Warburtons takes first steps outside UK with Euro-friendly loves Subscription
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MPs attack high price of gluten-free Subscription
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Associated expects profits hike but wheat cost takes toll on Kingsmill margins Subscription
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Tetley takes Tea Folk into baked aisle with sultana scones Subscription
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New row over ‘ill timed’ attack on salt levels in bread Subscription
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Bakers urged to put ‘real bread’ mark on additive-free loaves Subscription
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Focus On Bakery Subscription
Over-promotion has left the bakery sector flat and white bread is still losing favour. But suppliers remain stoic, looking to innovation to grab market share. Nick Hughes reports
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David Cameron wants 'drunk tanks' and 'booze buses' to tackle British drinking culture.
