cakes & biscuits news


Kent & Fraser roll out free-from Criscuits to major retailers

12 Dec 2014 | By Helen Gilbert

UK-based artisan producer Kent & Fraser is rolling out a gluten-free “cracker-biscuit hybrid”…

custard creams

WeightWatchers adds two new low-cal biscuit lines Subscription

08 Dec 2014 | By Lisa Riley

WeightWatchers has expanded its low-calorie biscuits portfolio with two new variants…

McVitie's Pug

McVitie's returns to Christmas TV with Victoria biscuits ad Video

04 Dec 2014 | By Simon Gwynn

United Biscuits has launched its first-ever TV campaign for its McVitie’s Victoria assortment box…

Cartwright/UB long trailer

UB agrees three-year strategic partnership with Cargill

27 Nov 2014 | By Andrew Don

Jaffa Cakes and Twiglets manufacturer United Biscuits (UB) has formed a three-year strategic partnership with Cargill.

Tasty Little Numbers

Tasty Little Numbers launches low calorie handmade cakes

24 Nov 2014 | By Helen Gilbert

Food brand Tasty Little Numbers has extended its range with a selection of 100-calorie handmade cakes…

Kate's Cakes

Kate's Cakes lands listing in Tesco

29 Oct 2014 | By Lisa Riley

Kate’s Cakes has secured its first supermarket listing, with Tesco.


Farley's Rusks plays up nutritional values with new look Subscription

11 Oct 2014 | By Lisa Riley

Heinz has given Farley’s Rusks a makeover to emphasise their nutritional values…

United Biscuits ad

United Biscuits presses on with stock market flotation Subscription

03 Oct 2014 | By Alec Mattinson

A UK listing of United Biscuits remains the top option for the McVitie’s owner…

one direction cake

Finsbury says investment key to flourishing in baked goods

27 Sep 2014 | By Vince Bamford

Only businesses willing to invest will flourish in the baked goods market, says Finsbury Food Group boss John Duffy…

Finsbury celebration cake

Finsbury Food set to drive growth through acquisitions

22 Sep 2014 | By Vince Bamford

Cakes and baked goods supplier Finsbury Food Group has revealed it is looking to double in size through acquisitions.


Burton's single-serve biscuit packs target busy snackers Subscription

20 Sep 2014 | By Vince Bamford

Burton’s Biscuit Company is looking to boost biscuits’ role in the on-the-go market with the launch of a range of single-s…

Fox's biscuit taster advert

Fox's to appoint 'chief biscuit taster'

19 Sep 2014 | By Daniel Woolfson

Hundreds of salivating biscuit enthusiasts have applied to be “new chief biscuit tester” at Fox’s Biscuits after an ad for the position appeared on the Gumtree website two weeks ago.


Digestive biscuits get traditional values with Tuckey's Subscription

12 Sep 2014 | By Lisa Riley

A former McVitie’s marketing director has launched a digestive biscuit made to a ‘traditional’ recipe…

Cracker Selection

UB adds Christmas messages to cream crackers

11 Sep 2014 | By Helen Gilbert

United Biscuits has unveiled new Christmas lines including novelty Jacob’s Christmas Crackers embossed with yuletide messages…


San Miguel Pure Foods lines up bid for United Biscuits Subscription

11 Sep 2014 | Updated: 11 Sep 2014 | By Alec Mattinson

Philippines-based multinational San Miguel has reportedly confirmed it has entered the race to buy United Biscuits…

Mr Kipling cake poster

Sweet sensation: Mr Kipling unveils poster made of cakes

05 Sep 2014 | By Simon Gwynn

Mr Kipling had mouths watering at London’s Westfield shopping centre, Shepherds Bush, yesterday (4 September) when it constructed the ‘world’s first’ poster made of cakes.


United Biscuits to float on Stock Market this autumn Subscription

22 Aug 2014 | By Adam Leyland, Julia Glotz, Alec Mattinson

United Biscuits to join Moy Park in Q4 listing as supplier IPO stampede looms…

Craft Baker Week cake topper

Craft Bakers' Week rolls out charity cake toppers

14 Aug 2014 | By Helen Gilbert

Bakers can support the Make-A-Wish Foundation by using new sugar disc cake toppers commissioned by The Craft Baker’s Association.

Burtons biscuits

Stephen Carson joins Burton's as international director Subscription

02 Aug 2014 | By Guy Montague-Jones

Burton’s has appointed Topps executive Stephen Carson to the new role of international business development director…

Nairn's astrobites

Nairn's lower-sugar Astro Bites kids' biscuits enter Waitrose Subscription

31 Jul 2014 | By Arabella Mileham

Oatcake brand Nairn’s has secured a national listing for its lower-sugar kids’ biscuits…

Lyles Golden Syrup Cake

McVitie's cakes to target Halloween and Bonfire Night

28 Jul 2014 | By Lisa Riley

UBUK-owned McVitie’s Cake Company is gearing up for Halloween and Bonfire Night by bringing back a selection of seasonal lines.

Thorntons Symingtons dessert

Symington's launches Robinsons Jellies, Thorntons baking kits Subscription

13 Jul 2014 | By Vince Bamford

Symington’s has secured licensing deals for Thorntons home baking and dessert mixes and Robinsons-branded jellies…

Wispa chocolate Cadburys cake buscuit

Burton's adds Wispa to Cadbury biscuits

12 Jul 2014 | By Vince Bamford

Burton’s Biscuits Company is adding a Wispa biscuit to its licensed Cadbury range…


UBUK pulled deal with Aldi for own-label Digestives Subscription

21 Jun 2014 | By Adam Leyland

UBUK has pulled the plug on a multimillion pound deal with Aldi for an own-label version of McVitie’s Digestives biscuits…

Biscuit board

Focus on Cakes & Biscuits Subscription

16 Oct 2014 | By Katy Salter

Forget high-concept NPD. This year’s biscuit success story is McVitie’s Digestives…

McVities BN biscuits advert

BN's odd owls join McVitie's 'Sweeet' line-up

20 Jul 2014 | By Mark Dishman

McVitie’s continues its ‘Sweeet’ push with a new ad for its BN biscuits…

Ritz Crackers advert london buscuits

Ritz Crackers return to TV screens - after 30 years

11 Jul 2014 | By Vince Bamford

Ritz Crackers return to TV screens for the first time in 30 years on Monday…

Focus on hot pudding

Pass the custard... nostalgia is king in puddings Subscription

23 Aug 2013 | By Daniel Lanyon

Traditional desserts such as fruit crumble and bread & butter pud are enjoying the sweet taste of success. But why not oth…

Asda, Pots & Co, Coppenrath, Aunt Bessie’s: NPD in puds Subscription

21 Aug 2013

Developed by Asda and the world’s oldest maker of Christmas puddings, the retailer describes this reworking of a festive classic…

Biscuit production

Biscuits: Global Industry Guide

22 Jul 2013

The global biscuits market had total revenues of $44,944.8 million in 2011, representing a compound annual growth rate (CAGR) of 3.1%…

cakes and biscuits

Small cakes boost lead over large cakes as NPD pays off

12 Jun 2013 | By Natalie Brown

Volume sales of small cakes have overtaken large cakes – in part thanks to inventive NPD, new research from Mintel revealed today.

McVitie's biscuits pack sizes and prices slashed by UBUK

McVitie's biscuits pack sizes and prices slashed by UBUK

09 Jun 2013 | By Vince Bamford

United Biscuits UK is cutting the size and price of some of its most popular McVitie’s lines…

Fiddes Payne rebrands as Cake Angels in decorations overhaul

Fiddes Payne rebrands as Cake Angels in decorations overhaul

05 May 2013 | By Lisa Riley

Fiddes Payne has overhauled its cake decorations portfolio and renamed it Cake Angels…

GM unveils Free'ist range of low and no-sugar products

GM unveils Free'ist range of low and no-sugar products

27 Apr 2013 | By Vince Bamford

A new sugar-free and no-added-sugar brand that includes biscuits, chocolate and jam is set to launch…

Jaffa Cake Big One

Giant Jaffa Cake rolls into stores

22 Apr 2013 | By Jon Yeomans

McVitie’s has launched its Big One Jaffa Cake in stores.

McVitie's shrinks Jaffa Cake and Galaxy muffins to mini size

McVitie's shrinks Jaffa Cake and Galaxy muffins to mini size

20 Apr 2013 | By Lisa Riley

McVitie’s Cake Company has replaced its Jaffa Cake and Galaxy big muffins with mini variants…

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