Princes is hoping to bring younger shoppers into the canned meat market with tinned chicken in a range of sauces.

Rolling out next month, the Chicken Deli Fillers range comprises Chicken & Bacon, Coronation Chicken, Sweet Chilli Chicken and Chicken and Sweetcorn and comes in 85g ring-pull tins (rsp: £1.29).

Princes said the product, which is to be eaten cold, was suitable for sandwiches, jacket potatoes, wraps and salads.