confectionery news

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Tesco brings Kipa Turkish desserts to UK

20 Apr 2014

Tesco has launched three tahini halva desserts under the brand of its Turkish supermarket chain Kipa…

Kinder Suprise eggs

Kinder Surprise Easter eggs spark eBay bids of over £20

20 Apr 2014 | By Vince Bamford

Shoppers are splashing out more than £20 on eBay for Ferrero’s Kinder Surprise eggs – over four times the £5 rsp…

easter eggs

Sainsbury's takes on branded Easter eggs

13 Apr 2014 | By Vince Bamford, Sara Spary

Sainsbury’s own-label chocolate eggs are going head-to-head with the major brands this Easter…

Easter egg

Focus on Easter

13 Jan 2014

The Easter market has bounced back but shell eggs are struggling. Will sizing them up as luxury adult treats make the difference?

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Barilla pasta scandal shows brand ethics are under scrutiny Subscription

05 Oct 2013 | By Joanna Blythman

Barilla may have 206 different types of pasta, yet it looks as though it has never heard of diversity…

Android 4.4 KitKat

Android 4.4 KitKat: A coup for Nestlé?

04 Sep 2013 | By Vince Bamford

Has Nestlé pulled off a coup in the naming of Android 4.4 KitKat?

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Cadbury family dodges confusion with help from Heroes

Cadbury family dodges confusion with help from Heroes Video

14 Jul 2013 | By Mark Dishman

Cadbury smartly homes in on one of those confusing social conventions with its new Heroes ad…

Galaxy ghouls fail to make the most of Audrey Hepburn return

Galaxy ghouls fail to make the most of Audrey Hepburn return Video

05 Mar 2013 | By Mark Dishman

She’s not the first movie star to have been raised from the dead by adland, but Audrey Hepburn is the most beloved yet…


Should grocers be ramping up their food-to-go offers?

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Not a nice Kinder Surprise

11 Aug 2013 | Updated: 12 Aug 2013

We at Let Toys Be Toys were disappointed to read that Ferrero is soon to launch pink and blue Kinder Surprise eggs…

Medium-sized ice cream suppliers offer flexibility

04 Aug 2013

The current shortages of ice cream demonstrate over-reliance by major retailers on the top two ice cream manufacturers…

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