Incap drinks infusion

Mixing it up: New drinks cap offers chance to mix your own

26 May 2015 | By Gavin Cleaver

The lid, which has to be pulled up and twisted to allow the release of the supplement, means that consumers can mix their own drinks 

Red Bull limited edition

Red Bull sees 'vision', says category will get wings Subscription

21 May 2015 | By Simon Gwynn

While sports drinks would continue to decline, claimed Red Bull, energy drinks – especially functional ones – would grow

Zeo run or dye

Zeo partners with Run or Dye

21 May 2015 | By Lisa Riley

Participants in the 5K Run or Dye events – inspired by the Hindu Holi ‘Festival of Colours’ - are blasted with safe, eco-friendly, plant-based dye powder

PG Tips new look

PG Tips gets biggest revamp in 19 years Subscription

21 May 2015 | By Vince Bamford

Unilever said the revamp, which is rolling out now, was intended to make the brand easier to shop instore

Beer Explorer

Beer campaign There's a Beer for That offers online matching Subscription

21 May 2015 | By Simon Gwynn

Cross-industry marketing campaign There’s A Beer For That is kicking off a raft of activity…

Live wine

Kingsland's new wine range goes Live

20 May 2015 | By Simon Gwynn

Featuring slogans such as ‘Live for the adventure’ along with simple flavours descriptions the brand hopes to engage consumers driven away by conventional wine marketing

Lisa McGuigan web

Lisa McGuigan brings a Wilde Thing to the UK Subscription

20 May 2015 | By Simon Gwynn

Eight varieties of the range are initially being offered across three tiers by distributor Copestick Murray


Wonderful Brands buys Pomegreat from administration Subscription

18 May 2015 | By Alec Mattinson

Wonderful Brands has purchased the assets of the Simply Great Juice Company from administration.

Asda Wine Atlas range

Asda focuses on fruit wine with new ranges and dedicated bays Subscription

16 May 2015 | By Simon Gwynn

Asda is introducing dedicated bays for fruit-flavoured wines in most of its stores and launching an own-label range…

Badger Ales

Badger Ales brings exclusive beer to Morrisons

14 May 2015 | By Rob Brown

The ale comes in 500ml bottles and will be available through Morrisons only for the next year

lower abv drinks, beer

Ales By Mail brewing huge growth

13 May 2015 | By Andrew Don

On the back of 88% growth in Q1, the online beer retailer launches first pop up beer shop in London

English vineyard

English vineyards shatter previous production records

12 May 2015 | By Vince Bamford

Production boom comes as major retailers unveil their new English wine ranges


Teatonics feeling (100) grand after winning Seed Fund contest

12 May 2015 | By Vince Bamford

The Dorest organic tea business are the latest winners of contest which they say will be ‘transformative’

Bargain Booze

Bargain Booze sales slip, but Conviviality profits rise by 2.3% Subscription

11 May 2015 | By Alec Mattinson

Bargain Booze owner Conviviality Retail has reported full year revenues up 2.3%, but a dip in like-for-like sales as it fought against a slower than expected rate of store openings and heavy discounting in the alcohol retail sector.

Kopparberg 2015 outdoor index

Kopparberg backs ciders and freeze pouches with £5m push

08 May 2015 | By Simon Gwynn

Kopparberg has announced a £5m push for its flavoured ciders and new frozen range.

Guinness original rebrand 2015

Diageo goes back to the archives for Guinness Original rebrand

07 May 2015 | By Simon Gwynn

Diageo is giving its Guinness Original sub-brand a retro-inspired design overhaul.

convience retailers, spirits alcohol

Spirits sales 'could add £280m to convenience category' Subscription

07 May 2015 | By Simon Gwynn

Spirits currently account for 21% (£1.1bn) of all alcohol sales in convenience, versus 26.6% (£2.7bn) in grocery


Bourbon and whiskey success comes amid subdued global alcohol market

07 May 2015 | By Andrew Don

Total volume growth remained subdued for a second consecutive year at 0.8% to reach 252bn litres

Romanian Cramele Recas wine

Romanian wine for Asda with Cramele Recas tie-up

07 May 2015 | By Simon Gwynn

The wines, which launch next week, are Bradshaw Chardonnay, Bradshaw Merlot, Feteasca Regala and Feteasca Negra

Carling Zest

Carling Zest redesign looks to give low-ABV beer category some zip

06 May 2015 | By Simon Gwynn

Carling Zest is available in two flavours, both 2.8% ABV: Red Berries and Crisp Citrus

Smirnoff We're Open ad

Smirnoff's 'We're Open' campaign aims for inclusiveness

06 May 2015 | By Simon Gwynn

The push, which will run until the end of the year, kicks off with a series of outdoor ads running in May and June that make reference to wider cultural events

Funkin mixers for cocktails get a rebrand

01 May 2015 | By Simon Gwynn

The new packaging, which hits shelves from June, features a navy blue background with a spiral swirl of colour to evoke a top-down view of a cocktail glass

Carlsberg beer body ad web resize

Carlsberg spoofs controversial 'beach body' ad

01 May 2015 | By Simon Gwynn

The beer brand has placed digital adverts at three sites on the London Underground

alcohol calorie labelling, champagne and glasses

Calorie labelling threat from EU looms for alcoholic drinks Subscription

08 May 2015 | By Ian Quinn

Three cheers for Champagne was probably not the message MEPs had in mind when they overwhelmingly backed plans last week f…

focus on soft drinks, lead, fizz in shape of world

Soft drinks category report 2015

24 Apr 2015

How do the calorie reduction efforts of UK soft drinks players compare with those of their counterparts overseas? And how are the steps being taken affecting sales?

Britvic index

Britvic MD: Stevia taste is a challenge Video

24 Apr 2015

In the final part of our video series, features editor Rob Brown tackles the sweetener taste problems soft drinks companies face

Britvic test

Inside Britvic's testing lab (VIDEO) Video

22 Apr 2015 | By Rob Brown

We take a peek inside Britvic’s testing lab as part of our sugar and stevia comparison series

Britvic Rob

Making a lower sugar fruit juice, with Britvic (VIDEO) Video

21 Apr 2015 | By Rob Brown

Video: Britvic pt 1

Soft drinks digital

You can’t please everyone

04 Apr 2015

Adopting a market tier definition approach means brands don’t waste resources talking to 100% of the ‘market’ regardless of the business issues


Spot the difference: soft drinks boundaries are blurring

27 Mar 2015 | By Natalie Brown

Energy waters, juice & spring water blends, fortified drinks… things are being mixed up in bottled water. Here’s how…

Little Miracles

Health matters: Brits splash out on low and no cal drinks

27 Mar 2015 | By Amy North

Despite the battering soft drinks get in the press, the industry is cutting sugar. But how are no and low sugar variants doing? 

Latvia birch 5

Money can grow on trees (or inside them at least)

27 Mar 2015 | By Amy North

Tree waters such as birch and maple could be destined for big things. The Grocer heads to Latvia to find out more about these unusual products

beer and cider

The alcohol industry should prepare for a bumpy election ride Subscription

26 Mar 2015 | By Ian Quinn

The furore over Responsibility Deal reports is threatening to push alcohol back to the front of the election campaign


Palcohol: will US powdered alcohol face PR minefield in UK? Subscription

21 Mar 2015 | By Vince Bamford

“Palcohol would be very divisive as many consumers would not want it to be available,” suggests Vhari Russell of The Food Marketing Expert


Focus on Wine & Champagne: 11 April

04 Mar 2015

Wine and Champagne is in strong growth, with value and volumes up. Look no further than the astounding growth of Prosecco.

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