Facelift underway at HP’s former factory

  • Print
  • Share
  • Comment
  • Save

Work has begun on a mammoth project to transform the former HP Sauce factory in Birmingham into East End Foods' £9m new depot.

The 100,000 sq ft cash & carry incorporating a 20,000 sq ft bonded warehouse is set to open by the end of September, in time for the Christmas trade. Phase two, adding a luxury 15-storey hotel and conference centre, starts in 2012.

"We are very excited work is underway for this project," said chairman Tony Deep Wouhra. "The site is a prominent gateway to Birmingham and has an important legacy for the city and the food industry.

"We're proud to continue this association with a development that will secure its future as a vibrant commercial centre for food innovation and enterprise."

Heinz closed the factory in 2007, moving production to The Netherlands. It was subsequently demolished. The hotel and conference complex will replace the factory's famous tower.

Have your say

Please add your comment. Remember that submission of comments is governed by our Terms and Conditions. You can include links, but HTML is not permitted.

Mandatory
Mandatory
Mandatory
Mandatory

Related images

  • EAST-END-MAKE-OVER
  • Print
  • Share
  • Comment
  • Save
Sign in

Newsletter sign-up

I wish to receive the following newsletters:

Subscriber only alerts:

DIRECTORY

The+Grocer+Directory

CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

FOLLOW THE GROCER

The Grocer's commentators and opinion makers