Bio-tiful Dairy launches three fermented milk drinks

  • Print
  • Share
  • Comment
  • Save

A former Russian athlete is hoping to open UK consumers’ eyes to fermented milks with the launch of a new range of dairy drinks.

The range includes: My Kefir, a refreshing drink marketed as a breakfast alternative or snack Riazhenka, a sweeter-tasting drink designed to give a boost during the day and Prostokvasha, pitched as delicate and revitalising.

The brainchild of Natasha Bowes - who trained as a figure skater from the age of four - the products are produced by Bio-tiful Dairy using milk from an organic dairy herd farmed on the South Downs.

“I competed at national level and needed the best nutrition to optimise my body’s performance ,” she said. “Kefir and other fermented milks were a crucial part of the super-healthy diet.”

Kefir is thought to be beneficial to health because of its blend of good lactic bacteria, lactic acid, vitamins, protein, fats and natural antibiotics, enhanced through fermentation.

The products launched into the Marylebone branch of Natural Kitchen last week at a launch price of £1.50 for a 250ml bottle (rsp £1.79).

Have your say

Please add your comment. Remember that submission of comments is governed by our Terms and Conditions. You can include links, but HTML is not permitted.

Mandatory
Mandatory
Mandatory
Mandatory
  • Print
  • Share
  • Comment
  • Save

Grocer jobs Experts in FMCG

Search jobs
Sign in

Newsletter sign-up

I wish to receive the following newsletters:

Subscriber only alerts:

DIRECTORY

The+Grocer+Directory

CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.

FOLLOW THE GROCER

The Grocer's commentators and opinion makers