Huggies offers‘less messy’cotton wipes

Kimberly-Clark is offering parents an alternative to cotton wool with the launch of Huggies Cotton Soft Sheets dry wipes.

The company claimed the large surface area of the sheets (rsp: £1.59), which are made from natural fibres and have no added chemicals, would make changing time less messy. It added they could be used with water or cream for a range of cleaning tasks.

“There was a need to develop a product for mums who would choose cotton wool and water for its gentleness, but would prefer a more practical product,” said Huggies brand manager Taryn Weeks.