Loseley tub thumps for World Cup

  • Print
  • Share
  • Comment
  • Save

Loseley Dairy Ice Cream is the latest supplier to be gripped by World Cup fever it is launching a tub of vanilla and strawberry ice cream with a St George's flag design.

The Cross of St George Ice Cream (rsp £1.50) is available in Asda now and features vanilla ice cream with a red cross made of strawberry ice cream.

"Rather than taking the easy option of just placing an image of a St George flag on a plain white tub, Loseley has demonstrated its innovation and gone one step further," said the company.

Have your say

You must sign in to make a comment

  • Print
  • Share
  • Comment
  • Save

Grocer jobs Experts in FMCG

Search jobs
Sign in

Newsletter Sign-up


I wish to receive the following newsletters:

For Members

Become a Gold Member to receive these newsletters:

Become a Finance Member to receive these newsletters:

Become a member of The Grocer



CLICK HERE to search for the products, services and companies you need in the definitive guide to the UK food and drink industry.


The Grocer's commentators and opinion makers