Method turns its hand to washing-up

Eco-friendly cleaning brand Method has launched its first washing-up liquid.

Rolling out to 440 The Co-operative Group stores this month, Method Dish biodegradable concentrated liquid is available in two variants, cucumber and clementine, and two formats, a 100% recycled, recyclable pump bottle (rsp: £3/532ml) and a one-litre refill (rsp: £4.50).

“Users have provided very positive reviews so we are anticipating Method Dish will go far,” said European marketing director Louise Roper.