from our readers


Climate change, Defra, and Andrea Leadsom Subscription

28 Jul 2016

Sir, Defra is one organisation that could really benefit from a Brexiteer at its helm

Dollar Shave Club screen shot

Dollar Shave is a razor sharp deal for Unilever Subscription

28 Jul 2016

Sir, The news that Unilever has purchased Dollar Shave Club demonstrates the credibility of its innovative business model

Milk dairy consumer shopping choice

Marketers have not been listening to consumers Subscription

20 Jul 2016

Sir; Brexit is a statement from the people who buy our products and our brands that we are not listening to them

craft beer

The thirst for new craft beers may run its course Subscription

20 Jul 2016

Will there really be growing demand for as long as producers of all scales offer something ‘new’?

Tesco Extra high-tech till

Play smart with technology Subscription

14 Jul 2016

Sir, The rise in omnichannel retailing and new smart technology is driving retailers to make key investments

OC&C image

OC&C Global 50: Can the fmcg giants handle Brexit shock?

13 Jul 2016

Those who remember physics lessons will know nature abhors a vacuum

Focus on lunchbox 2016

Lunchbox category report 2016

04 Jul 2016

Are packed lunches boxing clever?

Focus on Healthcare & Supplements 2016

Healthcare & Supplements Category Report 2016

10 Jun 2016

Sales through the major multiples have surpassed those of painkillers


What do you think is the key reason for the fall in NPD in stores?

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