soft drinks report 2015

Soft drinks digital

10 things you need to know about... soft drinks

27 Mar 2015

We’ve teamed up with brands, retailers and market experts to lift the lid on the hottest new trends. We’ve looked at how players are responding to the sticky issue of sugar, the next big growth opportunities and much more…

fizzy soft drink

Revealed: What consumers really think about soft drinks

27 Mar 2015 | By Rob Brown

An exclusive poll for The Grocer has revealed high levels of support for a fizzy drinks tax and tougher regulation on the sale of energy drinks

Juiced

Spot the difference: soft drinks boundaries are blurring

27 Mar 2015 | By Natalie Brown

Energy waters, juice & spring water blends, fortified drinks… things are being mixed up in bottled water. Here’s how…

Little Miracles

Health matters: Brits splash out on low and no cal drinks

27 Mar 2015 | By Amy North

Despite the battering soft drinks get in the press, the industry is cutting sugar. But how are no and low sugar variants doing? 

Squashd

Buyer Q&A: retailers must play an 'active role' in cutting sugar

27 Mar 2015 | By Amy North

We quiz buyers from Asda, Budgens and The Co-op on their favourite launches, pet hates and how the war on sugar is shaping the category

Coca-Cola Life index

Life flies high with 9% share of Coke's advertising spend

27 Mar 2015

Which brands are splashing the cash on ads in soft drinks? And to what effect? 

Lucozade social web resize

Monster is the most 'socially active' soft drink brand

27 Mar 2015 | By Rob Brown

Are BMX, big waves and boobs the only way to make a splash on Facebook? And why are many big brands not on it? 

ribena ad web resize

Posh squash brands defy the cooling cordials market

27 Mar 2015 | By Natalie Brown

Squashes and cordials with ’moderate’ natural sugar content have hit the sweet spot as pocket squash sales rocket…

Latvia birch 5

Money can grow on trees (or inside them at least)

27 Mar 2015 | By Amy North

Tree waters such as birch and maple could be destined for big things. The Grocer heads to Latvia to find out more about these unusual products

New Zealand: Pear and Basil Soda

Top 10 global launches: from pink Pepsi to artichoke water

27 Mar 2015 | By Amy North

With the help of Mintel, we’ve rounded up 10 of the hottest (and weirdest) soft drinks from around the world, from curry sausage flavour energy drinks to hemp ice tea.

soft drinks news

cawston press hungry caterpillar

Cawston Press adds Very Hungry Caterpillar Cloudy Apple juice Subscription

27 Apr 2017

The NPD is “the first partnership of its kind with The World of Eric Carle”

Capri-Sun ad 2017

CCEP unveils TV ad to drive no-added-sugar Capri-Sun Subscription

24 Apr 2017 | By Daniel Selwood

The multimillion push introduces an animated Capri-Sun pouch character

Rockstar energy on-pack tie-up with Baywatch movie

Rockstar and Baywatch movie team up for on-pack giveaway

24 Apr 2017 | By Daniel Selwood

Running from this month until June, shoppers have the chance to win the ‘Ultimate VIP Miami Experience’

soft drinks one use

Can pop outrun the taxman? Soft drinks category report 2017 Video Subscription

21 Apr 2017 | By Rob Brown

Spreadsheet Phil is gunning for fizzy pop as he lines up the sugar levy. So who’ll pay the most and how can brands cut their tax bill?

fever tree new cardboard packaging

Fever-Tree looks to build familiarity with cardboard sleeves Subscription

21 Apr 2017 | By Helen Gilbert

The yellow packaging replaces the former predominantly black outer casing and brings it in-line with the four-pack sleeve

 one use

The ‘houmousgate’ affair: how secrecy gave the story unwanted mileage Subscription

26 Apr 2017 | By Carina Perkins

By refusing to explain exactly what’s happened, retailers and suppliers have opened the door to hysteria

Bakery worker

Labour puts welcome focus on looming skills crisis post-Brexit Subscription

25 Apr 2017 | By Ian Quinn

The food and drink industry has to step up and keep stressing the huge ramifications not just for the current workforce but for the skills and people it needs in the future too

gousto app

Can the supermarkets really cook up a winner from recipe boxes? Subscription

24 Apr 2017 | By Emma Weinbren

The relatively new concept of having your dinner delivered to your door has got supermarkets running scared … why?

meat standards one use

Why the ‘Frankenfood’ factor is set to put a spanner in any special free-trade relationship Subscription

20 Apr 2017 | By Kevin White

New exclusive research for The Grocer suggests British consumers aren’t keen on US meat



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