on top l Branded products account for more than half the jam sector (55.6%), but less than half the fruit curds (48.3%) and peanut butter (45.7%) sectors l Marmalade and chocolate spreads are dominated by branded products (71% and 69.7% respectively) l Own label predominates in the honey sector, 29.5% of which is taken by branded products Source: Chivers Hartley Sweet Spreads Category Review 1999 {{FOCUS SPECIALS }}