New product development reports and analysis
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Analysis and Features
New products to discover at the Farm Shop & Deli Show
Next month’s Farm Shop & Deli Show will offer a raft of innovative NPD
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Analysis and Features
Where next for Britain’s Biggest Brands?
As cash-strapped shoppers turn to own label, brands are innovating to win them back. But danger lurks for those who fail to pitch their NPD astutely
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Analysis and Features
Spotted in stores: what’s new for February 2024
Each month, we highlight new and interesting products, displays and features our team has snapped in the leading grocers
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Analysis and Features
Spotted in stores: what’s new for January 2024
Each month, we highlight new and interesting products and displays our team has snapped in the leading grocers
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Analysis and Features
Four key drivers of food & drink NPD in 2024
‘Feel better’ and ‘right & relevant’ are set to become key drivers of innovation
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Analysis and Features
The Grocer NPD Wrapped: 23 most-liked Instagram posts of 2023
NPD flew off the shelves this year from controversial flavours to nostalgic relaunches. Check out the top NPD for 2023
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Analysis and Features
The best launches in every fmcg category for 2023
Each of the categories covered in our Top Products report features a Top Launch – the product most significant to its respective category in 2023
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Analysis and Features
What does the future hold for craft beer’s ‘second wave’?
Five of craft beer’s stalwalts celebrate their 10th anniversary this year. What lies ahead for them?
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Analysis and Features
Why brands are adding AI to their NPD mix
Brands are using artificial intelligence to react more quickly to consumer trends, formulate products, and even analyse what taste testers really think
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Analysis and Features
‘Fish dogs’, potato milk and beer cheese: the highlights from Anuga 2023
A fishy take on the hot dog, insect flour and boozy cheese were among the notable innovations at the biennial trade show
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Analysis and Features
Retailers and brands are adapting to capitalise on the air fryer boom
Retailers and brands are reacting to the now ‘mainstream device’
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Analysis and Features
How Holland & Barrett is transforming its food offer
The health and wellness retailer is returning to its 19th-century roots but with a health twist, naturally
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Analysis and Features
How to capitalise on the cognitive health category
The key drivers propelling interest in brain health supporting food and drink are plant-based nootropics, the gut-brain axis, and on-the-go delivery formats
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Analysis and Features
What is Liquid Death and is it about to take the UK by storm?
Liquid Death is well on the way to reaching cult-like status, but where did it come from and why has it become so popular?
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Analysis and Features
Seven meat alternative brands that couldn’t stand the heat
It’s been a tough couple of years for meat-free brands, and it’s all come to a head in the last few months
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Analysis and Features
How Nudie Snacks turned cauliflowers into crisps
Belief in local sourcing and the UK’s ability to innovate in plant-based led to the creation of an award-winning brand
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Analysis and Features
Supermarket buyers share how to get NPD into their baskets
In the fiercely competitive world of NPD, industry insiders share how to make a brand stand out to buyers
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Analysis and Features
Nine launches proving even big brands can’t get vegan dairy alts right
The ambition to create the next big dairy-free alternative has carried many brands into the vegan chiller category, and some to exit the race
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Analysis and Features
How the FSA's novel foods rule could shake up the road to bug burgers
The FSA has mooted a number of new ideas in its regime review
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Analysis and Features
15 ways supermarkets and grocery are celebrating Pride month
As the world’s biggest companies give their social media logos the rainbow flag treatment, these grocery brands are opening their purses to address the issues facing the LGBTQ+ community