The Grocer has climbed to its highest place to date in this year’s Superbrand rankings.
The trade magazine, published by William Reed Business Media and celebrating its 150th anniversary this year, climbed a place from last year to 147 in the annual list of top business brands.
“I’m delighted that, in constantly breaking, analysing and highlighting important stories from the grocery world, our standing as a business Superbrand continues to rise,” said The Grocer’s editor, Adam Leyland.
“Just as important, since these results were compiled, The Grocer has continued to invest in editorial, with a new website, new specialist technology and product news sections, more comment and more analysis.
“We’ve also stepped up our social media coverage through our Twitter feed. So hopefully The Grocer’s influence and importance in the world of business will continue in the same direction.”
In January prime minister David Cameron heralded the magazine as “vital reading… [including] for many other media organisations, which so often follow where The Grocer has led”.