Gluten and wheat-free business Perkier has won its first major supermarket listing.

A selection of the brand’s porridge pots (rsp: £1.79), which were launched into Whole Foods Market and Planet Organic at the start of this month, are rolling into 539 Tescos.

Perkier was now hoping to grow its bakery portfolio, which includes breads and treats, following “considerable interest” from the major supermarkets, said co-founder Ann Perkins.