Sign in to comment on this article
Not logged in before? Register for FREE guest access today.
You will be able to:
Asda is continuing to ramp up its promotional activity despite branding deals as weapons of mass distraction and announcing a return to its Every Day Low Pricing heritage.
Asda is to introduce a range of imperfect fruit and veg targeted at home chefs following a change in EU law. The range will include misshapen strawberries for jam-making and knobbly potatoes for soup and will feature packaging that...
As Gordon Ramsay jumps into fmcg branding, are other celebrity names getting their fingers burned? Mary Carmichael reports When Delia uses cranberries, or Nigella opts for watercress, it's not unknown for UK consumers to empty supermarket...
Site powered by Webvision Cloud