Arniston Bay owner The Company of Wine People is adding a sparkling variant to its rosé portfolio.
Arniston Bay Sparkling Rosé, which is being rolled out now at £7.99, is being positioned as a "zesty tropical fruit" offering.
It would help make the producer's retail offering "more complete, as well as provide the consumer with a choice for each occasion", said brand and business development manager Barney Davis.
The company revamped its original range last December and has also introduced value line Reef.
Arniston Bay Sparkling Rosé, which is being rolled out now at £7.99, is being positioned as a "zesty tropical fruit" offering.
It would help make the producer's retail offering "more complete, as well as provide the consumer with a choice for each occasion", said brand and business development manager Barney Davis.
The company revamped its original range last December and has also introduced value line Reef.
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