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Dairy for kids: category snapshot
Lunchboxes: who's packing?     
         
Total packed lunch occassions (m)        
  52 w/e 30 Mar 14 52 w/e 01 Mar 15 52 w/e 27 Mar 16 52 w/e 26 Feb 17
Aged 5-9 229.9 175.5 128.4 116.8
Aged 10-15 211.9 216.7 196.0 204.2
Aged 16-24 215.8 196.9 210.6 206.3
         
         
         
Total dairy meal occassions for kids        
         
  52 w/e 26 Apr 15 52 w/e 24 Apr 16 52 w/e 23 Apr 17 2016-2017
  occassions (m) occassions (m) occassions (m) % change yoy
Yoghurt & Fromage Frais 797.6 801.5 782.7 -2.3
Ice Cream  382.6 356.5 383.1 7.5
Cheddar 537.9 546.0 569.8 4.4
Milk drinks 62.4 62.8 70.8 12.7
         
         
How kid's dairy meal occassions are changing      
52 w/e 23 Apr 17        
         
  Breakfast Carried out lunch Evening meal Snacks
  yoy % change yoy % change yoy % change yoy % change
Yoghurt & Fromage Frais -7.4 -9.8 4.4 -3.8
Ice Cream  0 -34.5 7.1 19.2
Cheddar 11.5 13.2 9.9 1.4
Milk drinks 25.2 24.8 40.2 -31.2
         
* yoy % change in total occassions         

Kantar Worldpanel