Aunt Bessie’s has launched a range of single-serve ice cream desserts topped with crumble.

The Ice Cream Crumbles range, which has been rolled out exclusively to Tesco, comprises strawberry, cherry and toffee apple variants (rsp: £1.49/100g pot).

It was part of Aunt Bessie’s strategy to grab a bigger slice of cold desserts, said brand owner William Jackson Food Group, and follows the launch of a cheesecake range last October.