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Carlsberg has secured the UK rights to Czech beer brand Staropramen. The 5% premium lager, owned and produced by StarBev, joins San Miguel and Tuborg in Carlsberg s roster of world beers .
A computer glitch led to chaos at Tesco supermarkets earlier this week after excited lager lovers dashed to stores to buy 24 cans or bottles of Carling, Fosters and Budweiser for just 4.
Stella Artois is set for a dramatic move into cider, The Grocer can reveal – the first time a leading lager brand has crossed the category divide. Stella Cidre, a 4.5% abv premium cider, will be brewed exclusively for the UK market in Belgium.
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