BRL Hardy is hoping to capture the imagination of adventurous wine consumers with the introduction of a sparkling red wine. It is adding a Sparkling Shiraz to its Banrock Station range. Brand manager Kate Blazey said: "Australia is the only producer of sparkling shiraz and it has been phenomenally successful there. It is virtually unknown in the UK and we believe Banrock is the right brand to introduce it to the British consumer whose palate has developed enough to try such a radically different wine." The wine is available in November and will be promoted with point of sale. It retails at £7.99. {{DRINKS }}

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