Sign in to comment on this article
Not logged in before? Register for FREE guest access today.
You will be able to:
Shelling out £180m for Tennent's shows C&C Group means business - but not necessarily when it comes to lager. Nigel Huddleston reports.
C C Group has added the Tennent's brand to its portfolio after snapping up AB InBev's Scottish and Irish businesses.
The 180m purchase is a significant diversification for C C Group, which until now has focused predominantly on...
Mutual and musical
Tennent's lager fans and Scottish music lovers are being asked to sign up for Tennent's Mutual, a new not-for-profit music venture, which will organise and host music events.
Site powered by Webvision Cloud