English B Bock beer

B Bock beer will go into 300 Sainsbury’s stores

Batemans has won Sainsbury’s Great British beer Hunt for the second year in a row.

The brewer’s English B Bock beer, and runner-up Crafty Dan from Thwaites Brewery, have secured six-month listings with the retailer, with B Bock rolling out to 300 Sainsbury’s stores and Crafty Dan to 150 from 3 November.

The success of B Bock - described as “malty and dark” - follows Batemans’ arabica and chocolate mocha beer taking the win last year.

Sainsbury’s said 150 beers fought it out in 2013, with 12 finalists judged by a panel to select the winner.

Jaclyn Bateman of Batemans said the contest encouraged breweries to innovate.

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