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Werther's Original is hoping to increase its appeal with younger consumers with the UK launch of Caramelts. The bags of individually wrapped caramel-flavoured chocolates (rsp: £1.99) are the fourth addition to Werther's Original Chocolate...
Werther's Original is attempting to boost the appeal of bagged chocolates to the older generation with its first range of chocolates. The Storck-owned confectionery company is investing £10m in marketing for the new year launch, which...
Chewits maker Leaf International is in talks to transfer its UK sales, marketing and distribution operations to Bendicks, the company behind Bendicks chocolate and Werther's Original. If a deal was agreed, the Leaf UK offices would close...
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