Kellogg's, Sanitarium, Cereal Partners Worldwide, Woolworths, Coles and Aldi are to reduce the sodium content of ready-to-eat breakfast cereals containing more than 400mg per 100g by 15% over the next four years....
Shredded Wheat will become the first cereal to carry the Red Tractor logo from the end of this month in an effort to flag up its commitment to home-grown wheat to consumers.
Parent company Cereal Partners UK will put the Assured Food...
Growth in organic breakfast cereals has prompted mainstream producer Cereal Partners to take its first steps into the sector, with the launch of Bitesize Organic Shredded Wheat at the end of this month. According to the company, the...
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