Inspiring the convenience community
US pomegranate juicer POM Wonderful is introducing a range of mini bottles to the UK. The 236ml bottles are half the size of POM Wonderful's 473ml line and at £1.89 are £1.10 cheaper. A sampling campaign had revealed...
A pink Mini Clubman is touring shopping centres in the UK as part of a campaign for Pink Lady apples. Apples, recipe cards and money-off coupons are being handed out in an initiative running until the end of July. "This campaign will have a...
North Downs Dairy is planning a major sampling campaign for Pilgrims Choice Mini Portions this year to capitalise on the demand for snacking cheese. Some 10 million taster samples would be distributed to consumers, said the company, adding...
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