Burger and doner specialist Snacksters is broadening its portfolio with a new microwaveable complete cheeseburger and fries snack meal.
The £1.29 frozen offering contains an 80% beef, flame-grilled burger in a sesame seed bun with a cheese slice and a portion of traditional cut micro-chips.
Vanessa Lewis, the firm's technical sales director, said: "Our cheeseburger and fries is just the start of a raft of new ideas. We plan to take the sector into completely new territory."