Bristol favourite Butcombe Bitter has taken a giant step in its ambition to be available throughout the UK by winning a national distribution deal with Morrisons.

The bottled ales are available in Morrisons stores now and would meet demand for a new regional ale in a "very crowded" sector, said Matthew Cain, beer and cider buyer at Morrisons. "Morrisons prides itself on offering its customers a wide range of beers," he said.

Last October, Butcombe launched in regional Asda outlets around Bristol.