pepsico news

Snack a Jacks Hero range

Snack a Jacks to undergo non-HFSS reformulation

Kickin’ Sweet Chilli Crispies and Smooooth Caramel Jumbo Ricecakes will be the first to undergo a recipe change

Mondelez Cadbury Creme Egg

Brands outgrowing own label for first time in six years

While private label grew in value 7% during the pandemic, branded goods outpaced them at 12%

Monster Munch Giants

Monster Munch goes Giant with bigger bags duo

The launch marks the first NPD from Monster Munch in a decade

analysis & features

Screen Shot 2021-02-11 at 16.26.07

Marketing: How fmcg brands are taking gaming to another level

The increasingly sophisticated world of online gaming and its ever-growing popularity is giving fmcg brands new advertising opportunities. So how are they getting gamers on board?

opinion

Plastic bag in ocean pollution

The Flexible Plastic Fund could be a big moment in the battle against pollution

An impressive list of companies must work to establish a market for recycled soft plastics

Tractor farming

How regenerative agriculture can help the food industry cut carbon

Tackling climate change will take a whole food chain approach and collaboration has never been more important, says Chris Daly, chief sustainability officer, PepsiCo Europe

Beyond Burger vegan food

Beyond Meat and PepsiCo’s Planet Partnership has big mutual benefits

The new company will combine Pepsi’s marketing expertise and commercial heft with Beyond’s plant protein savvy