The festive rattle of the Christmas chocolate tin will be quieter this year after Cadbury shrunk the weight of chocolates in each one by up to 16%. A tin of Cadbury's Roses now weighs 850g, down from 975g, while a tin of Heroes now...
Cadbury's festive assortment of NPD will this year include packaging reductions and a three-year partnership with the Make-a-Wish Foundation.
Bird's Custard, Branston pickle, Ambrosia and Cadbury's cakes are the main products Premier Foods is backing for Christmas, chief executive Robert Schofield revealed this week.
Schofield told The Grocer that Premier was well placed for...
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