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Fox's Biscuits is hoping to make its Rocky, Viennese Melts and Chunkie Cookie lines more suitable for people on the go with new lunchbox-friendly formats. The new bagged biscuits will hit shelves later this month and mark the Northern...
There were some big increases in promotional activity over the past year. Fox's upped its focus on promotions, with in-store activity linked to its Vinnie the Panda TV ads.
Two of Britain's biggest biscuit brands have revealed their festive line-ups for this Christmas. Northern Foods brand Fox's has introduced Fox's Wonders - premium chocolate biscuits in a purple metallic tin, targeted at "stylish...
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