Manufacturer: Unilever UK Home and Personal Care
Budget: part of a £15m spend
New TV advertising for Lynx Unlimited is inspired by Crouching Tiger, Hidden Dragon and set in ancient China. It features a heroine wooed by an admirer in a comic martial arts sequence.
Manufacturer: Kerry Foods
Brand: Golden Vale
Kerry Foods has turned the spotlight on its new chilled snack brand, Golden Vale Brunchettas, in a national television campaign. Breaking on Monday (February 14), the ad has a humorous twist - no one is able to say the word ‘Brunchettas’ without pouting.
Lucozade sport hydro active
Lucozade Sport Hydro Active is using a sweaty woman as part of a new TV ad campaign to promote its hydration properties. On TV until the end of February, the 30-second execution features a slow-motion shot of a woman runner.
GlaxoSmithKline is supporting its latest innovation, Macleans white'n'shine, with a national press campaign. The new creative will feature in consumer glossies, including More, Heat, Red, New Woman and Marie Claire.