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David Beckham is the new face of Sainsbury’s, fronting its Active Kids campaign and Paralympic Games sponsorship.
Sainsbury s has unveiled a new strapline for its sponsorship of the London 2012 Paralympic Games.
Carling is set to call time on its long-running sponsorship of football s League Cup. Molson Coors has sponsored English football s junior knockout competition for more than a decade via Carling and, previously, its Worthington's bitter brand.
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