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Category Report
Can world food put the bang back in BBQ?
Ahead of summer’s big sporting events, spiced-up, world-inspired BBQ ranges are hitting the aisles to tempt adventure-seeking Brits
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Category Report
Will fibre be the ‘new protein’ in the snacking world?
Amid growing public attention on gut health and its link to brain function, will fibre be the ‘new protein’ in the snacking world?
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Category Report
All aboard the kefir train
As volumes of flavoured milks lose steam, drinkable yoghurt is chugging ahead – and brands expect to pick up even more speed
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Category Report
How RTD coffee brands are nicking business from baristas
As inflation continues to weigh on shopper wallets, savvy RTD coffee brands are nicking customers from baristas
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Category Report
How juices can face the inflation squeeze
Juices are facing pressure from inflation and sugar concerns. But fresh opportunities lie in health, meal deals and the discounters
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Category Report
Morrisons vs Iceland: The battle for frozen
Using exclusive product launches and eye-catching PoS activity at freezers, supermarkets are fighting hard for shoppers’ attention
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Category Report
Can restaurant-style meal kits poach punters in cost of living crisis
As Brits cut back on dining out, makers of meal kits and cooking sauces are hoping to capitalise on restaurant-style lines
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Category Report
Water’s rockin’ revamp: Liquid Death boosts water category
Rock-inspired Liquid Death is leading a wave of upstarts that sell water without the plastic. Could they shake up lacklustre sales?
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Category Report
Ice cream for every season: the new year-round treat
With unpredictable summers, suppliers are vying to make frozen dairy a year-round treat with the help of TV ads and trendy NPD
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Category Report
What now for vaping following disposables ban?
The looming ban on disposables has made the £1.7bn category’s future unclear
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Category Report
The last gasp for cigarettes?
As the UK prepares for a ‘smoke-free’ future, cigarettes are being stubbed out at pace. How is big tobacco generating new revenue?
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Category Report
A golden age for eggs?
Eggs have emerged from a supply crisis and bird flu outbreak sunny-side-up. What’s driven their recovery and what’s next?
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Category Report
Does Red Tractor need a jump-start?
Meat & poultry producers say they’re buckling under the weight of assurance scheme audits and inefficiency. What can be done?
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Category Report
Why fancy toilet tissue is on a roll
Lavvy paper brands have halted the rise of bog-standard own label with posh NPD and lower prices. Can they grow sales more?
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Category Report
How cleaning is going fragrant
As TikTokers share ways to make Brits’ homes smell delightful, brands are turning to fine fragrance cues to boost flagging sales
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Category Report
Mega-egg trend dominates Easter NPD launches
Brands and retailers are super-sizing Easter eggs for this year’s festivities – at a higher price per kilo than smaller treats. Why?
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Category Report
Why cereal brands need to wake up
With own label slurping up sales, just six of the UK’s top 30 cereal brands are in volume growth. How can they rouse themselves?
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Category Report
How ready meals are taking on restaurants
Contrary to current grocery trends, brands are beating own label in ready meals and soups thanks to lines that rival dining out
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Category Report
Who’s put the buzz back into honey?
Honey has turned in the strongest growth in spreads, as brands beat own label with a mix of NPD, larger packs and featured space promotions
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Category Report
Is booch about to boom?
Chinese fermented tea and ‘elixir of life’ kombucha is on the up as Brits cut back on booze and retailers eye healthier soft drinks