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One of the world’s leading fmcg companies has accused retailers of devaluing major branded product launches by subjecting them to savage price promotions as soon as they hit shelves.
C C Group has acquired America s number two domestic cider brand, Hornsby s, in a deal worth up to 20m ( 17m). The Magners owner takes over the brand from E J Gallo for an upfront payment of 16.4m, with an additional 3.6m payable subject to ...
David Beckham is the new face of Sainsbury’s, fronting its Active Kids campaign and Paralympic Games sponsorship.
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