Alpen is tapping into the demand for convenient breakfast products by expanding into the porridge pots market.

It is rolling out three flavoured porridges - fruit & nut raspberry, apple & raisin and blueberry, cranberry & nuts (rsp: £1.19) - in 60g pots in Morrisons this weekend and other retailers in September.

It is also extending the range of sachet porridges launched last October with two new flavours - apricot, almond & hazelnut and maple & pecan.