Coca-Cola Enterprises is trying to perk up summer sales of fizzy drinks with a limited edition Coca-Cola with Lime.
It will support the variant with a six-month £1.2m marketing campaign that includes TV advertising.
The full-sugar variant, which comes in green 500ml and two-litre PET bottles, follows last year's launch of Diet Coke with Lime. The company claims 40% of its sales have been incremental to the category.
Anita Huntley, head of carbonates, predicted Coca-Cola with Lime would add "significant incremental volume" to the category.