A charity that attacked the Government’s plans to allow food companies to provide financial support for public health campaigns, accepted a £50,000 donation from Coca-Cola to promote low-calorie sweeteners, it has been revealed.

The National Obesity Forum signed a deal with the company I January, just months after trustees claimed to be “horror-struck” at the Government’s policy of inviting companies to help fund its health programme.

A spokesperson for Coca Cola said: “Coca-Cola Great Britain (CCGB) and the National Obesity Forum (NOF) share a common vision to ensure health care professionals are provided with educational resources to better understand the science around low and no calorie sweeteners and their role in the diet.

“ CCGB provided the NOF with an educational fund at the beginning of this year to support its communications regarding low and no calorie sweeteners during 2011, including a refresh of the NOF website which is planned for later in the year. There is no product endorsement as part of this affiliation” 

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PepsiCo: ‘We have all played an unwitting part in obesity crisis’ (25 June 2011)