Scotmid Co-operative, the £381m turnover business that merged with Penrith Co-op Society last year, has picked blood cancer charity Anthony Nolan for its Charity of the Year partnership.
The co-op and its brands Semichem, Lakes & Dales Co-operative and Scotmid Co-operative Funeral Directors will raise funds and awareness for the charity, which runs the UK bone marrow register.
A superhero theme has been chosen for the one-year partnership, which will see nearly 5,000 members of staff from more than 350 shops become ‘The Scotmid Lifesavers’ in a bid to raise £200,000.
Catherine Miles, director of fundraising at Anthony Nolan, said the money raised would add 2,000 potential new donors to the bone marrow register from Scotmid’s retail areas – Scotland, North of England and Northern Ireland.
The partnership launched in Edinburgh with an event at the city’s Portobello Scotmid store on Monday, attended by broadcaster and writer Hardeep Singh Kohli and myelodysplastic syndrome patient Ally Boyle, from Hamilton, South Lanarkshire. Boyle is a retired firefighter who will eventually need a bone marrow transplant.
Scotmid has previously partnered with Maggie’s Cancer Caring Centres and Prostate Cancer UK, raising a total of £525,000.