In an interview in this week’s issue of The Grocer, new Asda president Andy Bond says developing its non-food offer is key to his plans to make the chain stand out from rivals.

Asda has opened its eighth standalone George store and has opened a third Asda Living non-food store.

However, Bond said there were no plans to fast-track any roll-out of these concepts.

For more details, see The Grocer tomorrow.