Asda has set up a new team dedicated to improving forecasting accuracy in a bid to drive availability and maximise supply chain efficiency.
The team, headed by Chris Saunby, has been assessing various projects, said central replenishment manager Alex Linton, who is working with Planalytics on using long range weather forecasting to help Asda phase in seasonal ranges.
Asda has also been building in a collaborative planning, forecasting and replenishment (CPFR) tool into its Retail Link web portal to improve communication with suppliers through an elaborate alerts system, added Linton.
"We have been working very closely with suppliers to help us in the development. Trusted suppliers can get involved in our replenishment process at a very detailed level."

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